McCallum Media Monitor is a Scottish leader in the provision of press cuttings to clients wordwide. We specialise in same day delivery of press cuttings from Scottish and United Kingdom print publications.
Our location in the media center of Scotland, coupled with our long standing links with press cuttings agencies throughout the UK, enables the earliest possible acquisition and delivery of coverage from publications throughout the UK.
McCallum Media Monitor Ltd. Tower House 10 Possil Road Glasgow United Kingdom G4 9SY T +44(0)141-333-1822 F +44(0)141-333-1811 E email@example.com
?Just writing to say thanks very much for everything you sent through. You run a fantastic service and I will certainly be passing on your name to colleagues.? Angela Mitchell - BBC Scotland, Glasgow More Testimonials
Sponsorship & Advertising Checking
Many press cuttings agencies now use OCR (Optical Character Recognition) software to look for keywords. One of the drawbacks of this system is that it is unable to recognise sponsors' logos on things like football jerseys or Formula One racing cars, or yachts etc etc. Because our press cuttings are all monitored by the most amazing piece of technology yet available - the human brain- we are able to locate these for you and send you originals for full effect.We have performed this service for football clubs, banks sponsoring sports events, major retaillers and brewers and distillers. As well as sponsorship we can track either your own advertising, or if you wish, the adverts that your competitors are running. This is a service we have performed for utilities companies (gas and electricity), mobile phone network providers, retail outlets, airlines and railway companies.